"Another level"
But is this support so easy to obtain? The singer was
widely criticized by Democrats for not openly supporting Hillary Clinton against Donald Trump in 2016.
After years of caution, the singer came out of the woods for the first time in 2018, sponsoring a Democrat in her home state of Tennessee.
In 2020, Taylor Swift officially announced her support for Joe Biden against President Donald Trump, accusing the Republican of having “fanned the flames of white supremacism and racism throughout (his) mandate”.
The exact impact this support had on the Democrat's victory is difficult to quantify.
But the artist has, since the last election, accessed a new status.
Taylor Swift “was popular in 2020, but her popularity (…) went to another level,” explains Matthew Harris, professor of political science at Park University.
The star is very popular among young women of voting age. Joe Biden is counting heavily on this electorate, which brought him to power in 2020, to get re-elected.
But the polls are not good for the Democrat among young people, particularly since the start of the conflict between Israel and Hamas. Many criticize his administration's too strong support for the Israeli ally.
(to be continued)
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