A yoga festival was watched by 150 million people worldwide / The audience, eight times larger than that of the Grammy Awards, according to the organizers
The festival, which included guided meditations by renowned Indian guru Sadhguru Jaggi Vasudev, featured an all-night music and dance performance to celebrate one of the most important dates in the spiritual calendar, the Isha Foundation said in a statement. the organizer of the event, founded by Sadhguru.
The Isha Yoga Centre, a huge complex in the city of Coimbatore in the southern state of Tamil Nadu, was the venue for the mega-event, which was broadcast worldwide in 22 languages and, for the first time in its history, was projected onto some cinema screens in India.
According to the online broadcasts, "this year's audience of 150 million viewers was eight times larger than that of the Grammy Awards (16.9 million people in 2024)," the release states.
