Taylor Swift for the fourth time number 1 of world sales chart

The American singer Taylor Swift has reached the top of the global sales chart in 2023, for the fourth time since the International Federation of the Phonographic Industry (IFPI), the international body of the music industry, has awarded this distinction, AFP writes, News.ro reports.

It is the 11th time that this ranking is established "on the basis of the worldwide sales of an artist or group in the last year, in all formats (streaming, downloads and physical media) and on its entire repertoire", explained on Wednesday the organization that represents recorded music industry worldwide.

The 2023 award follows those from 2014, 2019 and 2022. IFPI hails "an exceptional year in which the artist took three albums (…) to the top of the charts", respectively "Midnights" and the self-recorded versions of the albums "Speak Now" and "1989" .

"With her record-breaking Eras Tour, she has brought her entire repertoire back into the spotlight on streaming platforms around the world," the organization continues. This phenomenon was illustrated by the reappearance of the song 'Cruel summer', originally released in 2019, which returned to number 1 in the charts four years later', IFPI continues.

K-Pop stars Seventeen and Stray Kids took second and third place, "following a record-breaking year for Korean artists." Four K-Pop groups also feature in the top 10, with Tomorrow X Together at number seven and NewJeans at number eight.

It must also be added that Taylor Swift (38 years old) once again made pop music history at the beginning of this month, winning her fourth Grammy award for the prestigious title of best album.

Taylor Swift appeal: understanding or intuition ?

Understanding the appeal of pop star Taylor Swift

As fan of pop culture, I read today that Taylor Swift is releasing another album. This woman is undoubtedly a workhorse, one of the most ambitious artists working today.

She has enjoyed astronomical success in her (short) life thus far. I read something about her that always impressed me, how she planned to walk away from her first recording contract because the label wanted her to become a special artist, which she didn't want to be. My point: she believed a lot in her talent. She was willing to take a big risk because her instincts, or just her super healthy self-esteem, told her not to be afraid. 

I love hearing this story. I think it's extremely inspiring and reminds me that Taylor Swift is probably an extremely talented person. Although I have never interviewed or rated her, she seems talented not only musically, but also with her boundless energy and motivation, and her ability to remain seemingly positive and optimistic in an industry that can devour its young people.

Why do you need to intuit Tylor Swift appeal?

Taylor Swift is easy for some to intuit because I feel she is a woman who had a father who continually supported this young woman as she grew up. When you see someone excel in Swift's cohesive, organized way, there's no other way to explain her persistence and psychological resilience - this is a girl who had an authority figure who relentlessly supported in his past. I have no doubt that someone was there every step of the way for her, imitating her, saying, "Yes, you're good." We should all be so lucky.

Where I have a problem with Taylor is with her music: the insistence on singing almost nothing but unrequited romantic love, as if she, and the audience she sings for, were caught in a high school dance, invisible but desperate. make the boy like me. It's no surprise that one of his biggest hits is "Romeo and Juliet," as the notion of impossible love permeates much of his music. For all her talent, intelligence, and common sense, I find her surprisingly naive, or just caught up in her development, when it comes to romantic love.