Yoga festival watched by 150 million people around the world

 A yoga festival was watched by 150 million people worldwide / The audience, eight times larger than that of the Grammy Awards, according to the organizers

The festival, which included guided meditations by renowned Indian guru Sadhguru Jaggi Vasudev, featured an all-night music and dance performance to celebrate one of the most important dates in the spiritual calendar, the Isha Foundation said in a statement. the organizer of the event, founded by Sadhguru.

The Isha Yoga Centre, a huge complex in the city of Coimbatore in the southern state of Tamil Nadu, was the venue for the mega-event, which was broadcast worldwide in 22 languages and, for the first time in its history, was projected onto some cinema screens in India.

According to the online broadcasts, "this year's audience of 150 million viewers was eight times larger than that of the Grammy Awards (16.9 million people in 2024)," the release states.

Taylor Swift for the fourth time number 1 of world sales chart

The American singer Taylor Swift has reached the top of the global sales chart in 2023, for the fourth time since the International Federation of the Phonographic Industry (IFPI), the international body of the music industry, has awarded this distinction, AFP writes, News.ro reports.

It is the 11th time that this ranking is established "on the basis of the worldwide sales of an artist or group in the last year, in all formats (streaming, downloads and physical media) and on its entire repertoire", explained on Wednesday the organization that represents recorded music industry worldwide.

The 2023 award follows those from 2014, 2019 and 2022. IFPI hails "an exceptional year in which the artist took three albums (…) to the top of the charts", respectively "Midnights" and the self-recorded versions of the albums "Speak Now" and "1989" .

"With her record-breaking Eras Tour, she has brought her entire repertoire back into the spotlight on streaming platforms around the world," the organization continues. This phenomenon was illustrated by the reappearance of the song 'Cruel summer', originally released in 2019, which returned to number 1 in the charts four years later', IFPI continues.

K-Pop stars Seventeen and Stray Kids took second and third place, "following a record-breaking year for Korean artists." Four K-Pop groups also feature in the top 10, with Tomorrow X Together at number seven and NewJeans at number eight.

It must also be added that Taylor Swift (38 years old) once again made pop music history at the beginning of this month, winning her fourth Grammy award for the prestigious title of best album.

Can Taylor Swift Become the Master of the World? (I)

Through her call to vote for Biden or Trump, can Taylor Swift rock the world order? Has she become the true master of the world?

This question makes me courious to try a word game in English:

“Can the country be saved or doomed by the country star?”

A legitimate question if ever our tailor is quick to react to political news (this one is in French based on "my Taylor is Swift").

Indeed, the tall pole native of Reading - 1m80 - in addition to knowing how to read, is a mega-star there who, at the age of Christ, had already broken many records:

Taylor Swift female artist with the most number 1 albums in sales in the USA

One in fifteen vinyls sold in the United States in 2023 was by Taylor Swift

Taylor Swift's music is listened to more in the United States than the jazz and classical genres combined. So, of course, it does not walk on water but on the record industry, does not multiply the rolls but the downloads, an important fact in this all-digital world.

So, Can Taylor Swift Become the Master of the World? 
See my answer in the next post

(to be continued)